If we define the conditions:
A: my_custom_field_ignore EXISTS
B: my_custom_field_ignore = 1
then NOT ( A && B )
is equivalent to:
NOT ( A ) || NOT ( B )
meaning in our case:
( my_custom_field_ignore NOT EXISTS ) || ( my_custom_field_ignore != 1 )
We could therefore try the following for WP 3.5+ (untested):
$args = array(
'post_type' => $post_type,
'offset' => $offset,
'meta_query' => array(
'relation' => 'OR',
array(
'key' => 'my_custom_field_ignore',
'value' => '1',
'compare' => '!=',
),
array(
'key' => 'my_custom_field_ignore',
'compare' => 'NOT EXISTS',
'value' => '1', #<-- just some value as a pre 3.9 bugfix (Codex)
),
)
);