Yes, often the best way is as you describe. In your template file add something like this:
<div class="container-wrap se-366024">
Then in your style.css
(or any other enqueued stylesheet)
.se-366024 {
width:960px;
}
If you are wanting to set a max width across the site you may want to look into the $content_width
global supported by Core and many plugins: