ANSWER
$_COOKIE["tier_advance"] !== "$count")
Note the quotations on the variable. Cookies are saved as strings, therefore without the quotations it was ringing true.
Thanks to @mozboz for cleaning it up and making this more apparent for me.
ANSWER
$_COOKIE["tier_advance"] !== "$count")
Note the quotations on the variable. Cookies are saved as strings, therefore without the quotations it was ringing true.
Thanks to @mozboz for cleaning it up and making this more apparent for me.