try:
<?php next_posts_link('Next Page »', $the_query->max_num_pages); ?>
<?php previous_posts_link('« Previous Page', $the_query->max_num_pages); ?>
try:
<?php next_posts_link('Next Page »', $the_query->max_num_pages); ?>
<?php previous_posts_link('« Previous Page', $the_query->max_num_pages); ?>