Serialize data for wp options

To store Data use this Code : save the serialize values

$title="Your Title Value";
$message="Your message HTML..";
$image="http://www.domain.com/yourimage.jpg";

$notice_data = array('title'   => $title, 
                     'message' => $message,
                     'image'   => $image
                    );


if(get_option('notice_data') === FALSE){
    add_option('notice_data',  $notice_data );
}else{
    update_option('notice_data', $notice_data );
}

Now you can get the serialize values and use in your code

$notice_data =   get_option('notice_data')  ;  

echo $notice_data['title'];

var_dump($notice_data);