Change url of posts with keywords

I guess you are using custom post type with custom category is it?If so, then I suggest using this plugin: http://wordpress.org/plugins/custom-post-type-permalinks/

Set it up, go to Settings -> permalink settings and there will be an additional settings called “Permalink Settings for Custom Post types”. Enter something like :

/%item%/%postname%

If you are not using a custom taxonomy, simply put /%category%/%postname%/ in permalinks and it should work.

Update:

Try using /%item-location%/%postname%

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