I prefer below way,
$fb = get_post_meta($post->ID, 'ecpt_facebookpage', true);
$twitter = get_post_meta($post->ID, 'ecpt_facebookpage', true);
//etc...
if($fb != "" || $twitter != "" || $instagram = ""){
echo "Follow Us On";
if($fb != ""){ ?>
<a target="_blank" href="http://www.facebook.com/<?php echo $fb; ?>">
<img src="<?php bloginfo('template_url'); ?>/images2/service-fb.png" width="25px" height="33px" alt="" align="right">
</a>
<?php }
// And so on.....
}