SUM OVER PARTITION BY

You could have used DISTINCT or just remove the PARTITION BY portions and use GROUP BY:

SELECT BrandId
       ,SUM(ICount)
       ,TotalICount = SUM(ICount) OVER ()    
       ,Percentage = SUM(ICount) OVER ()*1.0 / SUM(ICount) 
FROM Table 
WHERE DateId  = 20130618
GROUP BY BrandID

Not sure why you are dividing the total by the count per BrandID, if that’s a mistake and you want percent of total then reverse those bits above to:

SELECT BrandId
           ,SUM(ICount)
           ,TotalICount = SUM(ICount) OVER ()    
           ,Percentage = SUM(ICount)*1.0 / SUM(ICount) OVER () 
    FROM Table 
    WHERE DateId  = 20130618
    GROUP BY BrandID